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Unconscious Bias in Citizens’ Evaluations of Public Sector Performance

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Abstract

The premise of our article is that repeated exposure to antipublic sector messages affects the way people evaluate the performance of public sector organizations.

More specifically, we argue that individuals’ implicit attitudes regarding public sector organizations are biased: Citizens automatically and unconsciously associate public sector organizations with inefficiency, inflexibility, and other pejoratives, and these automatic associations color their assessments of public sector performance. Implicit antipublic sector bias has important theoretical implications. It may help to explain whether, and to what degree, individuals respond favorably to positive public sector performance information.

More specifically, it suggests that individuals’ evaluations of government performance will be weighed down by their deep-seated, unconscious views of the public sector; that the effect of information on individuals’ performance evaluations will be short-lived; and that individuals’ underlying beliefs about public sector performance will be difficult to change. We design three survey experiments to investigate these propositions, focusing on individuals’ evaluations of United States Postal Service (USPS) performance. We find evidence for each proposition.

Attribution: Research and Theory, Volume 26, Issue 1, January 2016, Pages 143–158,


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About The Author

About Diversity Australia: Leading the Way in Diversity, Equity, and Inclusion

WE CHAMPION INCLUSION FOR ALL ORGANISATIONS: Diversity Australia is the leading national and international diversity, equity and inclusion (DE&I) professional services firm.

We specialise in DE&I training and consulting, including unconscious bias, inclusive leadership, psychological safety, respect at work, and cultural awareness and change.

BUILDING HIGH-PERFORMING, INCLUSIVE CULTURES: Our passion lies in developing strategies that promote cultures of inclusion and diversity. We help organisations foster a high-performing, equitable workforce that sets a new global standard for DE&I.

EXPERIENCE & EXPERTISE YOU CAN TRUST:

  • Led by CEO Steven Asnicar, an experienced executive and thought leader in strategic human resources and DE&I;
  • Team of over 10 highly qualified consultants with advanced degrees and extensive industry experience;
  • Alignment with Global ISO Diversity and Inclusion Standards, Australian Inclusive Service Standards (ISS), and ASX Corporate Governance Council’s Corporate Governance Principles and Recommendations for DE&I;
  • Training content researched and created by subject matter experts, benchmarked across our diverse senior team;
  • Positive focus on the ethical and equity-related benefits of an inclusive culture.
About Diversity Australia:

Leading the Way in Diversity, Equity, and Inclusion

WE CHAMPION INCLUSION FOR ALL ORGANISATIONS: Diversity Australia is the leading national and international diversity, equity and inclusion (DE&I) professional services firm.

We specialise in DE&I training and consulting, including unconscious bias, inclusive leadership, psychological safety, respect at work, and cultural awareness and change.

BUILDING HIGH-PERFORMING, INCLUSIVE CULTURES: Our passion lies in developing strategies that promote cultures of inclusion and diversity. We help organisations foster a high-performing, equitable workforce that sets a new global standard for DE&I.

EXPERIENCE & EXPERTISE YOU CAN TRUST:

  • ● Led by CEO Steven Asnicar, an experienced executive and thought leader in strategic human resources and DE&I;
  • ● Team of over 10 highly qualified consultants with advanced degrees and extensive industry experience;
  • ● Alignment with Global ISO Diversity and Inclusion Standards, Australian Inclusive Service Standards (ISS), and ASX Corporate Governance Council’s Corporate Governance Principles and Recommendations for DE&I;
  • ● Training content researched and created by subject matter experts, benchmarked across our diverse senior team;
  • ● Positive focus on the ethical and equity-related benefits of an inclusive culture.
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